Grant Morris

What hasn't been said about Grant Morris that hasn't already been said about Aristotle or Socrates. He's wicked deep. A native Louisianian, he's wrestled alligators in the swamps, adventured in the High Sierras of California, filmed with The Westboro Baptist Church, and photographed wildfires and numerous presidents. One of the founders of New Sky Productions, he has been named one of The Nashua Telegraph's 20 Emerging Business Leaders in 2014 and The New Hampshire Union Leaders' 40 Under 40. Grant loves spending time with his wife Caitlyn and their colossal yellow lab, Rufus, in the great outdoors of New Hampshire. Tell Grant 'Hi,' and ask him to tell you a joke.
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Recent Posts

Super Bowl LI Broadcast Ad Breakdown

Posted by Grant Morris on Feb 3, 2017 1:52:35 PM

ARE YOU READY FOR SOME FOOTBALL?

If you're anything like me, you could give a half a damn about football, even though Boston's own New England Patriots and The GOAT himself, Tom Brady are gearing up to open a case of whoopass on those Dirty Birds from Atlanta. All the same, I'll carve out some time between my leisurely coffee sipping and New York Times reading and going to bed to watch, like about a third of America, this weekend's Super Bowl.

If you remember from a while back, I've already written a little bit about the costly business of buying broadcast ad time during major television events. 

Interested in producing your own television advertising for a whole lot less money? Download our free guide to learn more.

Download Free Guide

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Topics: commercials

7 Things to Avoid When Hiring a Video Production Company

Posted by Grant Morris on Jan 23, 2017 10:22:36 AM

Your marketing budget is precious. There are a number of ways to tell your production is going to be a flatout failure before it even occurs. Here are seven things to look out for during the pre-production process. If you see any of these, run for the hills.

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Topics: business, social media, equipment, creative development

The Believer's Guide to Improving Your Video Content

Posted by Grant Morris on Jan 18, 2017 3:17:21 PM

 

 

You work at a company that already believes in the power of video marketing with video content and the effect it can have in communicating your most awesome attributes. EXCELLENT! 

Believe it or not, there are a lot of people out there that aren't internet video believers and it's largely due to the fact that not everyone is as great as tracking metrics out there as your company is, so to you, I give a high five!

I also, will say this. There is a lot that you can do to make your video production even more effective. Give some of these five things a try and watch your metrics. I think you'll be pleasantly surprised.

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Topics: branding, business, social media, marketing, content, engagement, consumer behavior

Happy Holidays!

Posted by Grant Morris on Dec 14, 2016 10:47:48 AM

So... things got a little heated this year when we tried to put the finishing touches on the main course. We had to ho-ho-hose it down before the fire department paid us a friendly visit.

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The Great Debate: Best Commercials

Posted by Grant Morris on Sep 27, 2016 10:32:28 AM


Just like you, I’m already sick and tired of this political cycle. But this post is not intended to get all political with you, but instead to discuss the amazing creativity that brands are illustrating in the face of one of America’s most divisive political seasons on record. Not to mention, the crazy money that gets spent, not just by candidates, but also by brands trying to snag a piece of the huge viewership that American politics can pull...

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Topics: commercials

#TBT The Farmers Dinner Web Video

Posted by Grant Morris on Aug 4, 2016 10:00:00 AM

#TBT (Throw Back Thursday) is a monthly column written by your best friend and fellow handsome guy, Grant Morris. Sit back, put your feet up, and, perhaps have a cold berverage as he shepherds you down memory lane.

This month, I want to tell you about one of the most inspiring people that I'm lucky enough to call my friend. I don't remember how I met Keith Sarasin, but I'm sure it had something to do with a dating company he was running at the time. I wasn't a client, but I was a photographer at a newspaper covering a story. Geez, that must have been back in like...I don't know...2009? Keith will remind me later, I guess.

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Topics: #TBT

#TBT - World Cup Golf Center TV Commercial

Posted by Grant Morris on Jun 16, 2016 2:25:10 PM

Welcome to the first of many Throw Back Thursday Posts to projects that we've done in the past! I've always believed that someone won't know where they are going until they've looked at their past, so this is our past! We begin our walk down memory lane with World Cup Golf Center.

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Topics: business, post-production, marketing, storytelling, production, #TBT

5 Ways Facebook is the Video Marketing King of the Future

Posted by Grant Morris on Apr 26, 2016 2:00:00 PM

This is the third installment of a series where we spell out the use of video in social media marketing. William wrote about Instagram last week!

I'm about to blow your minds. Every day, Facebook users gobble up 100 million hours of video content. I'll wait while you recover from that fact...

Facebook video for business is a should be a no-brainer if you've been following the progression of the platform over the years. I would be remiss to mention that Facebook has about a billion daily users worldwide, but all the same, Facebook is big business when it comes to communicating with video. 

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Topics: business, campaigns, social media, marketing

Telling a Successful Story

Posted by Grant Morris on Apr 5, 2016 10:09:21 AM

When I think of a good story, I think of the theme song from "Fresh Prince of Bel Air"...well, any Will Smith song made before the year 2000, for that matter, but that doesn't mean that arguably the undisputed king of clean rap has it nailed to a science. This blog will have almost all of the information that I can think of that can help you tell your story successfully! Hooray!

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Topics: demographics, business, campaigns, marketing, storytelling, production, project management

Holiday Email Videos

Posted by Grant Morris on Apr 5, 2016 10:07:29 AM

As you can imagine, we look at a lot of videos around here. Just like you, we love the holiday season because it brings out the very best in what we have to offer as human beings. It also means that it's time for those really awesome (and really terrible) holiday email videos to start rolling out.

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Topics: humor, business, marketing, office